Millsboro, Delaware. I do two things for shops around here.

I build the website. And I built something that picks up the calls and texts you don't get to — answers the question, offers a slot that's actually open, books it, and texts them a reminder the day before.

Real prices below. No "call for a quote."

Watch what happens
Incoming call
(302) 555-0188
Ringing…
Missed call · nobody free
B
Your shop
BookedUp is answering
Text message

Start with the phone.

It rings at 5:40 on a Friday, nobody's free, they don't leave a voicemail — and you never find out it happened. That's the leak. $79 a month plugs it.

1

Your number stays your number

Nothing on your door or your cards changes. Calls you don't pick up get a text back within seconds — before they've finished dialling the next place on the list.

2

You tell it about the shop once

Services, prices, who does what, when you're closed. It repeats what you told it and nothing else. Anything it hasn't been told, it hands straight to you rather than guessing — that's built in, not a setting you have to find.

3

It books, you approve

It only offers times that are genuinely free, takes the booking, and waits for your thumbs up before confirming anything if that's how you want it. Reminder goes out the day before, so fewer chairs sit empty.

And the website it all points at.

No point catching more calls if the place they landed first was a Facebook page and a menu that won't open on a phone. Takes me about a week to fix that.

“Parker had our site rebuilt inside a week and it's the first time customers can actually find our hours and what we do without picking up the phone. He didn't vanish halfway through like the last guy, and he answered every message the same day. Best money we've put into the shop this year.”

Gavin · aviation maintenance shop
  • Fast on a phone — that's where nearly everyone finds you.
  • Tap-to-call pinned to the screen the whole way down.
  • Your menu as real text, not a PDF from 2019 that opens sideways.
  • Hours that say "open now", or when you open next.
  • Set up so Google reads it right, which is most of showing up in the map.
  • It's yours. No platform fee, no builder subscription, nothing to log into.
One page, done in a week$750
Full site — menu, photos, booking$1,500
Keep it current afterwards$75 / $95 a mo

The full site comes with three months of the assistant included, set up on your real prices. After that it's the normal monthly, or you drop it — no hard feelings either way.

Two bookings a month covers it.

You'll catch more than two. No setup fee, no contract, leave whenever you want.

Chair
Solo barbers and stylists.
$79
a month
  • Answers texts on your number
  • Missed-call text-back
  • Books into your calendar
  • Reminders the day before
Get started
Most shops
Shop
Salons, spas and restaurants with a team.
$129
a month
  • Everything in Chair
  • Books by person and by service
  • Nothing confirms without your ok
  • Fills cancellations off the waitlist
  • As many conversations as you get
Get started
Group
More than one location.
$199
a month
  • Everything in Shop
  • Up to 3 locations
  • Separate hours and staff for each
  • You get my mobile number
Get started

Founding shops pay half. First few places in Sussex County get three months at 50% off and keep that rate for a year. I'd rather have a handful of shops I can point to than squeeze the ones who said yes first.

P

I worked in restaurants for five years before I wrote software. I know exactly what it sounds like when the phone goes at 7:15 on a Friday and every single person is already carrying something.

I'm local — Millsboro. I'll come to you, set it up on the call, and put your actual services and prices in myself. You won't be logging into a dashboard or learning anything, and you're not going to get handed to a support queue in another time zone. It's just me.

Parker
Millsboro, Delaware

Tell me about the shop.

Send me the name and I'll look at what you've got now. If it's the website, I'll show you what I'd change before you pay me anything. If it's the phone, I'll load your real prices in and you can text it yourself and see.

Usually replies the same day.